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Next.js
Tailwind
PostgreSQL
Prime Lane Motors
A modern, high-performance website for Prime Lane Motors, featuring an inventory management system, financing calculators, and a seamless user experience for car buyers in British Columbia.
0.8s
Page Speed
+140%
Mobile Traffic
+45%
Lead Gen
The Challenge
Identifying the bottleneck.
Prime Lane Motors relied on legacy software that made inventory updates slow and mobile browsing impossible. They needed a high-speed, SEO-optimized platform to compete with major dealerships.
The Solution
Engineering success.
We built a headless Next.js application integrated with their existing CRM. We focused on 'Instant Load' times for images and a mobile-first design that allows customers to apply for financing in under 3 minutes.
- Custom architecture design for maximum scalability.
- Implementation of best-in-class security protocols.
- Seamless integration with existing business workflows.
Client
Prime Lane Motors Group
Year
2024
Category
Web App
Deliverables
Design, Dev, Support
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